Top 5 AI Tools for Content Writing in 2024

Top 5 AI Tools for Content Writing in 2024

Top 5 AI Tools for Content Writing in 2023
Top 5 Best AI Content Writing Tools in 2024

Artificial intelligence (AI) tools for writing content have rapidly evolved in recent years. With capabilities like generating original text, improving grammar and spelling, and even optimizing content for search engine rankings, AI writing assistants have become indispensable for modern content creators and marketers.

In this comprehensive guide, we will look at the top 5 AI tools for content writing in 2024 based on features, accuracy, ease of use and value. We’ll help you decide which AI assistant is best suited for your unique content needs.

What are AI Writing Tools?

AI writing tools utilize artificial intelligence to automate parts of the content creation process. Also referred to as AI writers or AI writing assistants, they can help generate new content from scratch, expand on existing text, revise and refine drafts, and optimize written content so it ranks higher in search engines.

Instead of replacing human writers entirely, AI writing tools are designed to augment the content creation process. They eliminate tedious and time-consuming tasks like research and rewriting, allowing human writers to focus on higher-level work like ideation, outlining, and editing.

The latest AI content tools leverage deep learning techniques like natural language processing (NLP) and natural language generation (NLG) to produce high-quality written text. Some key capabilities include:

  • Writing original drafts: AI can generate new blog posts, articles, social media captions, and more from a few prompts and keywords.
  • Summarizing long text: Break down books, research papers, or articles into concise overviews.
  • Paraphrasing and improving text: Rewrite and enhance existing text while preserving the original meaning.
  • SEO optimization: Analyze content and add keywords, meta descriptions, headings and other elements to improve search rankings.
  • Data analysis: Extract key insights from data sets and generate natural language narratives.
  • Multilingual content: Produce content in different languages for global audiences.

The best AI writing tools combine these features with easy-to-use interfaces and flexible customization, allowing you to generate optimized content tailored to your brand and goals.

Next, let’s look at the top 5 AI writing assistants available today based on their capabilities, accuracy, user experience and overall value.

1. Jarvis by Anthropic

Launched in August 2022, Jarvis is one of the most advanced AI writing assistants available. Created by AI safety startup Anthropic, it's designed to generate helpful, harmless content.

Key Features

  • Conversational interface: Jarvis has a chatbot-style interface where you can give it prompts and have a back-and-forth conversation to create content.
  • Multiple content formats: Jarvis can generate and edit blog posts, tweets, emails, chat messages, website copy, press releases and more.
  • Customization: Adjust settings like tone of voice, level of detail, length, and keywords. Save preferences for future content.
  • Feedback: Provide direct feedback on generated text to further refine Jarvis' writing.
  • SEO optimization: Automatically optimize content for search rankings by adding headers, keywords, links and meta descriptions.
  • Multilingual: Generate content in English, Spanish, French and other languages.
  • Plagiarism checks: Jarvis will alert you if text it generates could be plagiarized.

Accuracy and Output Quality

In head-to-head comparisons, Jarvis delivers best-in-class content quality that is clear, articulate, and human-like. Its conversational interface makes it easy to guide the tool and have a high degree of control over the final written text.

Since Jarvis learns from direct user feedback, it continues to improve over time the more you use it. The custom settings give you granular control over the tone and style you want.

Ease of Use

Jarvis has one of the most user-friendly interfaces among AI writing tools. The chat-style prompt system makes generating content fast and intuitive. With straightforward controls and built-in instructions, Jarvis has a minimal learning curve.

The customizable defaults and saved preferences further enhance ease of use for producing consistent, high-quality content tailored to your needs.

Pricing and Plans

Jarvis offers a free trial so you can test it out before subscribing. After the trial, pricing starts at $20 per month for basic access. Pro plans with features like faster response times and priority support start at $40 per month. Custom Enterprise plans are also available.

Overall, Jarvis provides tremendous value given the quality of content produced and seamless user experience. For freelance writers, marketing teams, agencies and online businesses, the productivity gains are well worth the subscription cost.

2. is another leading AI writing and optimization platform launched in 2020. It offers top-notch content generation capabilities for a wide range of use cases. Reviews, Ratings & Features 2024

Key Features

  • Writing: can draft blog posts, social media captions, website copy, emails, and more from scratch using keywords and prompts.
  • Editing/Rewrite: Paste in existing text and have the AI paraphrase, condense, expand, or improve it.
  • SEO optimization: Optimize copy for on-page SEO elements like meta titles/descriptions, headers, anchor text and keyword density.
  • Summarization: Create TL;DR style summaries by entering URLs or blocks of text. Useful for social sharing.
  • Translation: Translate existing copy into other languages like Spanish, German, French and more.
  • Tone adjustment: Easily switch between different tones like casual, professional, descriptive, persuasive and more.
  • Analytics: See detailed metrics on engagement, readability, word count and other data for your generated text.

Accuracy and Output Quality utilizes GPT-3 and other advanced AI models to produce remarkably human-sounding text across different formats and styles. You can fine-tune the output by adjusting parameters and providing feedback.

The SEO optimization and translation capabilities in particular allow you to effortlessly adapt existing text for different contexts while preserving quality.

Ease of Use

The user interface has been designed for simplicity and speed. You can start generating content from pre-made templates right away. All key settings and parameters can be edited on the fly with sliders. also offers Chrome and Microsoft Word plugins that make it easy to grab and optimize text while browsing the web or writing a document.

Pricing and Plans has a forever free plan which lets you generate up to 5,000 characters of content per month. Paid plans start at $47 per month for 100,000 characters generated. Volume pricing is available, and custom Enterprise plans can also be requested.

The free tier is great for testing it out, while paid plans offer high value for agencies or teams that need large volumes of optimized content.

3. Shortly

Shortly is a writing assistant created specifically for SEO professionals and digital marketing teams. It combines AI content generation with built-in optimization tools.

ShortlyAI Review: Is It The BEST AI Writing Assistant in 2023?

Key Features

  • SEO-focused: Every feature in Shortly is designed for search engine optimization. It adds metadata, headings, links, keywords, synonyms, and more automatically.
  • Supported formats: Generate optimized text for pages, posts, product descriptions, meta titles and descriptions.
  • Content enhancement: Shortly can expand, rewrite, or reformat existing text to boost engagement and rankings.
  • Multilingual: Support for 50+ languages including Spanish, French, German, Italian, Chinese, Arabic, Hindi, and more.
  • Duplicate checking: Check for inadvertent duplication across domains or internal pages.
  • Plans & analytics: Track usage across teams with custom roles and permissions. View in-depth analytics on published content.
  • Google docs add-on: Easily grab text from Google docs and optimize it through Shortly's sidebar.

Accuracy and Output Quality

Shortly uses advanced AI to produce natural sounding, original text across different languages, styles, and SEO goals. The built-in optimization features ensure high-ranking content tailored to your target keywords.

You can also customize Shortly's tone, length, and keywords. The more you use the tool, the better it adapts to your brand's voice and style preferences.

Ease of Use

Shortly prioritizes ease of use with its simple WYSIWYG editor, drag-and-drop content enhancement, and Google Docs integration. SEO managers can easily optimize pages in bulk.

The keyword research workflows, saved optimization settings, and team management features also streamline content creation and promotion for marketing teams.

Pricing and Plans

Shortly has a free trial plan. Paid subscriptions start at $15 per month for solo creators and go up to $149 per month for agencies managing multiple clients. Custom Enterprise pricing is also available.

Given its robust SEO-specific capabilities optimized for marketing teams, Shortly provides immense value at affordable pricing tiers. It's a worthwhile investment for most content-driven businesses.

4. Rytr

Rytr stands out as an AI writing tool for its unique dual-editor interface. It allows editing both the prompt and generated text in an integrated workspace.

Rytr Review 2023: The Pros And Cons You Should Know

Key Features

  • Dual editor: Edit your prompt and rewrite the AI's draft in real time for creative control.
  • Multiple formats: Optimized long-form content for blogs/articles, short-form for social media, ads, emails, websites and more.
  • Tone adjustment: Easily switch between over 50+ tones like humor, romance, excitement, creativity, professionalism, and many more.
  • SEO optimization: Add relevant keywords, meta descriptions, header tags, links, and more for better search rankings.
  • Analytics: Track metrics like readability score, keyword density, originality, engagement prediction, and reading level.
  • Collaboration: Share projects and add comments or new prompts for teamwork.

Accuracy and Output Quality

Rytr's dual editing interface and broad tone selection allows crafting high-quality content optimized for your brand's voice. The text stays focused and consistent thanks to real-time editing of both the prompt and output.

For SEO, Rytr accurately incorporates relevant keywords and metadata without awkward phrasing or over-optimization. The output strikes a good balance between human-sounding text and search ranking potential.

Ease of Use

The innovative dual editor does involve a slight learning curve. However, the prompt section provides examples and templates to simplify crafting effective prompts. The sliding toolbar also makes editing and optimizing generated text fast and intuitive.

Overall, Rytr's interface maximizes creative control over the AI. After an initial getting-acquainted period, it allows efficiently producing polished content.

Pricing and Plans

Rytr has a generous free tier allowing unlimited use with some feature limitations. Paid plans start at $12 per month for individual Pro accounts. Team and Enterprise plans are also available with volume discounts.

For serious content creators, Rytr's capabilities justify the affordable subscription fee. The free version is also quite capable for more casual users.

5. Writesonic

Writesonic is an AI content writer that's simple yet powerful. It's designed for convenience and ease of use.

My Honest Review of Writesonic AI Writing

Key Features

  • Lightning fast: Get drafts for short- or long-form content in under 30 seconds.
  • SEO optimization: Add tags, headers, keywords, links, alt text, metadata and more.
  • Tone adjustment: Easily switch between tones like creative, professional, thoughtful, urgent, friendly.
  • Outlining: Create an outline first, then use it to generate detailed content with smooth transitions.
  • Batch processing: Generate hundreds of pieces of content or outlines in bulk with a single click.
  • Multilingual: Support for Spanish, French, Portuguese, Italian and more.
  • Google Docs integration: Start AI-assisted writing seamlessly via the Docs add-on.

Accuracy and Output Quality

Writesonic can rapidly generate long-form content that flows naturally and makes logical sense. The outlining feature in particular helps create coherent drafts.

For SEO, it incorporates keywords and metadata smoothly without awkward phrasing. The tool overall achieves a good balance between readability and optimization.

Ease of Use

Writesonic has an extremely lightweight editor focused solely on pumping out content quickly. Simply enter a title and topic keywords, adjust parameters as needed, and generate. It's perfect for rapid draft creation.

Bulk content generation and multilingual support further enhance productivity. The Google Docs add-on also makes it very convenient.

Pricing and Plans

Writesonic has one of the most competitive pricing structures among AI writing tools. A Personal plan costs just $8 per month for unlimited use. The Team plan at $24 per month provides features like collaboration and Google Docs support. Custom Enterprise pricing is also available.

Given its speed, seamless integration, and bargain pricing, Writesonic delivers immense value - especially for individual bloggers or freelance writers.

Key Factors for Choosing an AI Writing Tool

Now that we've compared the top solutions, let's discuss some key criteria to keep in mind when picking the right AI writing assistant for your needs:

Your Goals and Use Cases

Consider what kinds of content you need to produce and optimize regularly. For example, SEO agencies may benefit most from a tool like Shortly that's tailored specifically for metadata and search rankings.

Output Quality and Accuracy

Review samples of content generated by the tool across different formats like blog posts, social media, and ads. Evaluate factors like coherence, uniqueness, accuracy, grammar, etc.

Available Languages

If you produce content in multiple languages, look for AI writing tools with robust multilingual support like and Shortly.

Platform Integration

Functionality like website plugins, Google Docs add-ons, or native integrations can greatly boost convenience and adoption across teams.


Fortunately, most AI writing tools offer free trials and have pricing tiers to accommodate budgets ranging from solo creators to large enterprises. Focus on value rather than just the lowest price.

User Experience

Testing the actual interface and content generation workflows is invaluable for determining how intuitive and efficient your experience will be.

By carefully assessing your needs against solution capabilities using these criteria, you can determine the best AI writing assistant for your unique requirements.

Frequently Asked Questions About AI Article Writers

There are a few common questions that come up for people considering AI writing tools. Here are concise answers to some key queries:

Are AI writers ethical to use?

Responsibly developed AI writing tools that generate original text are perfectly ethical to use. Just ensure your content is still reviewed for accuracy and edited where necessary before publishing.

Can AI replace human writers?

The most effective use of AI is in partnership with humans. AI augments productivity but still requires creative guidance and quality control from a person.

How is the content unique if AI generates it?

Advanced AI models like GPT-3 are capable of producing new sentences and paragraphs that are structurally sound yet distinct from their training data. Settings like originality level also help.

Is AI-generated content lower quality?

In some cases, yes - but the best AI tools employ complex algorithms and training data to achieve impressive quality. AI writing has improved tremendously in sophistication in recent years.

How do you optimize content generated by AI?

Most AI writers have built-in features to seamlessly add SEO metadata and keywords. You can also paste text into a separate optimization tool. The combo of AI generation and human optimization produces the best results.

Can you train an AI assistant to match your brand's voice?

Absolutely. Some AI tools like Shortly allow you to fine-tune tone over time. You can also give direct feedback on content or provide brand guidelines and samples to influence the output quality.


AI-powered content creation is transforming modern marketing in a big way. As we have seen, solutions like Jarvis,, Shortly, Rytr and Writesonic enable producing more content, faster and more efficiently.

Each tool has unique strengths depending on your budget, use cases and desired features. The key is picking the right solution tailored to your business goals, then augmenting its capabilities through human guidance. Used properly, AI writing tools can boost content quality, consistency and search performance to new heights.
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